I en tänkvärd artikel skriver Mike Steinberger om hur det kommer sig att vinmarknaden i USA är mer diversifierad bland både drickarna och makarna jmf med tex de hårt uppstyrda Europeiska marknaderna där skygglappar sitter på både drickarna och makarna. Kort citat: But here’s the really critical ingredient: forgive the jingoism, but it turns out that Americans are the most curious, open-minded, and ecumenical wine drinkers on the planet. We are still fairly new to wine, and there is an adventurousness to our palates that sets us apart from consumers in more established markets and that makes us receptive to all types of wines and wine grapes. Sweetish Rieslings, Sherry, Madeira, old-school Riojas: we are game for just about anything. What also sets us apart from more established markets is that we are increasing our wine consumption. In France, Italy, Spain, and other European countries, wine consumption is plummeting. In France, it has declined more than 50 percent since the 1960s and continues to fall. True, the French used to drink to excess but, between declining consumption and the bizarre neo-Prohibitionist tilt of recent French governments, France is turning its back on its own winemaking tradition, which is why artisanal producers in places like Beaujolais and the Loire have grown so dependent on the American market. Och själva slutklämmen: While it wouldn’t be entirely accurate to say that California had a homogenous winemaking culture a decade ago, it has now become an exuberant free-for-all. The same can be said of American wine culture in general. For those who cherish diversity in wine, the blossoming of the American market has, with all due respect to Mondovino, proven to be a godsend.